As you may have guessed from the title, Snowy Owl ® did a low key photo shoot during lockdown! So, on Star Wars day (May the fourth be with you), we took to the streets of Manchester.
It was a very sunny day which is rare in these parts, but it was also one of the windiest days ever and terrible for a shoot…but we didn’t let that stop us. We knew we couldn’t be out all day as we were in lockdown, but following the UK government guidelines we managed to shoot two products from the Snowy Owl® ‘’No fine print’’ collection. Wearing face masks, we kept six feet apart and used hand sanitiser… a lot! We got a few funny looks, but the only people that were out and about were dog walkers and people getting their daily exercise in. I swear I saw Ralph Lauren hiding in the bushes trying to gain some intel, but we managed to shake him.
We also shot two new unreleased beanies (black on black and heather grey) which will be included in a drop of five new beanies. With model Zac making another appearance, we wanted to shoot the content a bit differently than before, and as it is the summer we wanted it to be very casual and laidback, but also keeping it sophisticated.
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Check out Lockdown shoot 2.0
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